Search Results for: influencers

Instagram Influencers
Sidharth Jena

12 Indian Finance Influencers on Social Media you must follow for expert advice

Finance as a genre has been amongst the most viewed topic across social media platforms in recent times. During and post pandemic era, the genre has seen the most growth in terms of subscribers gained, viewership garnered, new content creators added and is also amongst the topics that has seen the maximum videos being created.  Few of the topics covered by the Fin-Content ecosystem or finance influencers ranges from, stock market tips and tricks, investment

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paid sponsorships on Instagram
Lists
Salorita Mohanty

How to get Paid Sponsorship on Instagram: Ultimate Guide for Influencers

Instagram has come a long way since it started off as an image sharing application. The social media platform has not just disrupted the existing social networking spaces with its new media formats, improvisations and latest software updates but also led it in full swing. Brands and marketers find Instagram marketing more impactful in shaping consumer behaviour and purchasing patterns of the market. People tend to follow the content that the Instagram influencers promote, advertise

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Snapchat influencer marketing
Lists
Salorita Mohanty

Snapchat Influencer Marketing: How Brands can leverage Snapchat Influencers

Snapchat’s remarkable evolution over time not just attracted more stable users but also grabbed the notice of content creators, brands and marketers. Social media is a widely spread medium to reach most audiences and Snapchat has its own spark when it comes to targeting a specific user base. The messaging application with a distinct disappearing content facility assists its users in sharing their in-the-moment photos & videos with selected audiences of their own that makes

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best snapchat influencers
Lists
Salorita Mohanty

9 Best Snapchat Influencers to Follow Who Can Boost Reach

Initially, Snapchat was considered as a little more than a simple picture sharing platform for teenagers where they could share suggestive images that disappeared within 24hour of posting. The not-so-important application grew to become one of the most popular social media platforms for millennials and young teens that knew the serious potential that the app held within itself. Snapchat’s popularity grew among the young crowd and the media shared here received views as well as

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best gaming influencers in India
eSports
Salorita Mohanty

8 Best Gaming Influencers in India to Inspire Gamers Right Now

Shout out to all amazing video game enthusiasts who are interested in learning about latest updates on game features, characters, values and options. Gaming and Esports is a flourishing industry worth millions across the globe that is supported by top brands and companies. India being a booming hub for gamers, many Indian brands are involved in big deals with popular game makers like Tencent, Activision Blizzard, Sony, Nintendo etc. Meanwhile, influencer marketing has played a

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Indian male beauty influencers
Beauty & Makeup
Salorita Mohanty

Boys & Beauty: 7 Inspiring Indian Male Beauty Influencers Who are Slaying it!

Comfort constitutes most of the men’s couture. Right from the purple velvet sherwanis to the kings adorning the pearl necklaces, India holds the historical record of some well-suited gentlemen.  Fashion came more naturally to the counterparts of the males in the country. We can assume the culture, diversity, societal norms, and ethnicity to be a reason behind it.  Fashion to men remained a perplexing topic until social media influencers made it easy with their creative

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Indian Instagram LGBT influencers
Instagram Influencers
Salorita Mohanty

Top 13 Indian LGBT Influencers on Instagram

India is a diverse country with 9 prominently recognised religions, 22 official languages in 13 different scripts & 720 dialects with many yet to be researched and 2293 political parties staging separate ideologies. Constitution stands in support of its people in all forms, yet the questions arise. Confusions prevail and certain communities stay barred from exercising their fundamental rights & duties. Indian Instagram LGBT Influencers paint a different art and write separate story about the

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Twitter Advanced Search
Instagram Marketing
Meghna Jain

How to Use Twitter Advanced Search Feature to Reach out Influencers

We know that millions of digital marketers, brands, online junkies are tweeting, It’s just too noisy!! It is quite a tough task to find the relevant Tweets. But one can use the lesser known ‘Twitter advanced search’ option to find the relevant twitteratis. This advanced search allows one to find a twitter handle in a crowded forest of 200 million active users! You can use Twitter advanced search results to include filtering options like words,

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Christmas marketing campaigns by Indian brands
News
Vidooly Team

2022 Christmas marketing campaigns by Indian brands on social media

It is that season of the year- the season of merriment, sharing warmth and bringing positivity. Brands and marketers also do not miss this opportunity to make their presence felt. Let’s look at some of the best marketing initiatives taken by Indian brands in Christmas 2022: Durex: Trust Durex to be quirky and innovative every single time. And their Christmas campaign did not disappoint us at all.   View this post on Instagram   A

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Tips & Tricks
Vidooly Team

Should Your Brand Be Using Reddit?

For many brands and creators, Reddit is still a less-travelled path. However, as of 2022, Reddit has 52M active users, 1.7B global monthly visitors, and 100K active communities. This proves there is a huge scope to create a strong footprint which will surely pay off in the long run creating recall and even can be translating into sales volume. Let’s dive into the world of Reddit and find out if your brand should be using

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Instagram
Vidooly Team

How to Create Creative Instagram Post Descriptions

Instagram has become a visual effects platform in recent years. Unlike other social media platforms (Twitter, LinkedIn, or Facebook), there is no place for purely text-based content. The latter should be present but in the form of a thoughtful powerful tool. To stay popular, gain reach, attract new subscribers, and build engagement, you need to harmonize visual and textual content. A post always begins with a description, with the part that first catches the eyes

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Social Media Competitor analysis
Tips & Tricks
Vidooly Team

Social Media Competitor Analysis: 4 Important things to keep in mind!

Whether you’re a marketer, a seasoned entrepreneur or just starting up a business- digital marketing is an essential component of your organisation. And setting up an effective strategy is crucial for taking your brand to the next level.  To chalk out the digital media plan that actually works for you, like any other strategy, you’d want to get your basics right and that starts with competitor analysis. Before we delve into the various steps of

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Tips & Tricks
Vidooly Team

10 Easy ways you can use Linkedin for personal branding

Scope for personal branding is increasing by the day. Whether you’re an entrepreneur, influencer or professional, investing your time to create the right online persona is very critical. When personal branding is effective, the chances of you landing the right job, networking with the key stakeholders and bagging perfect business deals become much higher.  Over the years, LinkedIn has proven to be a perfect choice while setting personal branding strategies. Let’s look at some of

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How Language Skills Can Help You to Become a Youtube Star
YouTube
Vidooly Team

How Language Skills Can Help You to Become a Youtube Star

Some people are natural stars. They have a personality and presence that draws in the spotlight. And then some become famous not because of any innate talent but because they worked hard to become excellent at something. Consider honing your skills in the language if you’re looking for a way to become Youtube famous. Knowing multiple languages can help you connect with a broader audience and set yourself apart from other content creators.  Learning a

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Best Instagram Creative Accounts
Instagram Influencers
Rahul Aggarwal

20 Best Creative Instagram Accounts that will power up your inner artist

Instagram is so much more than just a social media platform. We use Instagram for connecting, sharing and even marketing. However, when we are looking for some inspiration or thinking of starting something new and creative, we often turn to Instagram. Instagram is not only a platform where you follow your favourite celebs, models or influencers but it has slowly become a platform where one can follow artistic and creative accounts. These accounts inspire people

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Lists
Vidooly Team

How to build successful snapchat marketing strategy for your business

Since its inception in 2011, Snapchat has been setting new milestones. Today it’s one of the most used apps in the world with 306+ million Daily Active Snapchat users (Snapchat, 2021). Marking an increase of 51 million, or 22%, year-over-year.  As of July 2021, India had the biggest Snapchat user base in the world, with an audience of 115.95 million users closely followed by The United States with a Snapchat audience base of 106 million

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snap ads through snapchat ads manager
Lists
Salorita Mohanty

How to create Snap Ads through Snapchat Ads Manager?

Snapchat has constantly upgraded itself to suit the dynamic market and business demands retaining its powers as a leading multimedia instant messaging social media platform. With additional features and facilities snapchat users can advertise their offers with ease and reach the potential customers on the site. Users can design snap ads using the various self-serve tools that will not just create them but also widen the scope to experiment with short video ads. The snapchat

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Best Beauty and Skincare Brands on Instagram
Lists
Salorita Mohanty

5 Best Beauty & Skincare Brands on Instagram to Follow Right Now

The beauty and Skincare industry is closely connected to the social media platforms due to the presence of the young, diverse and potential target market. Social media plays a significant role in amplifying the popularity of beauty brands and skincare influencers among young millennials. They can purchase as well as promote at their levels which can prove to be more beneficial than the brand promoting itself on these platforms. The rise of beauty blogging and

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Lists
Salorita Mohanty

Social Media Takeovers: Everything Brands and Marketers need to know about

Social media takeovers are basically providing access to one’s public profile to a person/brand with similar intentions, interests or relevance while granting them permissions to post content of any form on it. Mostly, the industry experts & professionals, collaborated parties, branded influencers etc. are partnered with the host/owner of the account. They can publish stories, short-form videos, elaborated posts, articles or do live tours around the decided topic for the takeover. There can be announcements,

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short video format apps in india
Lists
Salorita Mohanty

Short Video Format Apps in India – A detailed analysis

ShortVideo is the most consumed type of content that has gained popularity in the last few years. Such videos require the least preparation, tools and technicalities, anyone can shoot a video, edit it, and post on social media platforms instantly.  After the ban on the most popular, leading and pioneering short video format app, TikTok in India, a boom in similar kinds of social media platforms took place. Right from Instagram introducing reels to Roposo,

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Lifestyle genre report 2021
Lists
Salorita Mohanty

Lifestyle Genre Report 2021 – How the Category is Trending this Year

The pandemic has changed the way how Lifestyle trends were set prior to the crisis. As shopping shifted to being mostly online, fitness became virtual with a focus on mental health. While travel & tourism was restricted, consumer behaviour undoubtedly shifted over the past year, with new trends rising that is leading to an emphasis on local destinations and traveller safety. And as the outlook towards these industries has changed, so has the way content

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best instagram analytics tools
Lists
Salorita Mohanty

6 Best Instagram Analytics Tools to Track Metrics and Insights

Research & market surveys, data collection, analytics, forecasting and implementing plans towards the desired goals are few basic parameters that social media marketers swear by. Analytics amongst them plays a key role in driving the set objectives towards their most profitable fate. Understanding the data relevant to customers or audiences is essential to design a marketing scheme that compliments them and helps marketers achieve more benefits at the least price. One can effectively leverage the

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Instagram Reels Vs YouTube Shorts
Lists
Salorita Mohanty

Instagram Reels vs YouTube Shorts: Everything about Short-Video Content Format

The short video space is one of the highly demanded content formats on social media platforms in the last few years. While the market was earlier dominated by the video-sharing giant TikTok, it was soon taken over by several other brands that more or less followed the same system. Instagram Reels led the market from the front while YouTube shorts made a quick entry with its own filters, edits and updates. A similar format of

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Best LGBTQIA+ campaigns in India
Lists
Salorita Mohanty

Top LGBTQIA+ Campaigns in India that Started Conversation and Shut Social Stigma

On the 6th of September 2018, the supreme court of India unanimously declared that article 377 is unconstitutional as it infringes the fundamental rights of autonomy, identity and intimacy of the citizens. This legalised homosexuality in our country thereby sending a strong wave of existential confidence, rightful freedom of expression and a message of a secured future in the country for the LGBTQIA+ community. This historic movement changed lives and bought in an opportunity for

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sponsored snapchat filters
Lists
Salorita Mohanty

Sponsored Snapchat Filters- All that Marketers Need to know in 2021

Remember those puppy face filters that people happily shared online with their tongues sticking out in the video? How can someone forget those age filters that showed an older version of the user in a selfie video! Sponsored snapchat filters have pioneered the trends of using these lenses and filters to create an elevated experience for its users. With over 280 Million daily active users recorded in the first quarter of the year 2021, Snapchat

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Brand Marketing Strategy
Lists
Salorita Mohanty

Most Effective Brand Marketing Strategy for Marketers in 2021 

A deadly virus, uncertain pandemic, continuous series of lockdowns and unlocking, curfews and barricading, the year 2020 left people confused. While the times are uncertain and sad for us, many companies & brands have taken appropriate measures to help governments as well as the public in straightening the curves. The unfortunate rise in COVID-19 cases led to several changes on various fronts. Right from starting the work from home culture to maximum dependency on the

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Best Fashion Brands on Instagram
Lists
Salorita Mohanty

12 Cool & Best Fashion Brands on Instagram to follow in 2021

Fashion brands on Instagram change the complete idea about the conventional brands that we count in the list of the basic fashion labels in the market. Here it is a completely different story where the various top-notch brand labels came under spotlight after millions of follows, likes, comments and shares from the audiences online. These best fashion brands on Instagram are unique, spontaneous and in sync with the latest of latest trends around. Understanding the

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Khaled Mazeedi Youtube
Lists
Vidooly Team

Khaled Mazeedi and United Arab Emirate Creators Reshape YouTube in the Arab World

In the Arab World, the role of a ‘social media influencer’ is becoming a lucrative career path for many young professionals. Global content creators and influencers from around the world are moving to cities like Dubai to reap the benefits of high paying partnerships and brand deals. Social Media has become a popular choice for young adults over other careers and a new generation of internet entrepreneurs has spawned with the anticipation of earning a

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Fashion Business on Instagram
Instagram Marketing
Vidooly Team

9 Ways To Market Your Fashion Business On Instagram

Gaining followers for the fashion business is possible by attracting the viewer’s attention. Instagram is the best way to marketing at a global level. It will reach the right ways to use marketing tools and increase sales.  But firstly, you should establish a targeted audience for the fashion line. It will offer the desired results to the business people. What is the target market? Target marketing will involve the breaking of the large customer market

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Live Streaming Software for Facebook
Facebook
Salorita Mohanty

8 Best Live Streaming Software for Facebook with Updated Features

Live streaming software for Facebook combined with updated broadcasting facilities online has widened the reach of top quality video contents across the globe. Brands and marketers use Facebook live streaming software to customize their content in order to suit the target audience that will then appeal or attract the potential consumer. As people comment, live share, tag and engage with each other besides the host of the live stream, it also opens up space for

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Advertising
Salorita Mohanty

Snapchat Takeover: All That Successful Marketers Must Know

With over more than half of the US internet users aged between 15 to 25 were recorded to be using Snapchat in the first quarter of 2020. The social media messaging application is one of the most widely installed & regularly browsed platforms that allows people to share image & video content that disappears after a temporary period of time. There are over 229 million daily active Snapchat users who contribute towards creating around 210

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world of warcraft
eSports
Vidooly Team

Can You Play World Of Warcraft For Free

World of Warcraft is one of the most popular games of all time. But when it was launched in the year 2004, it was a very popular game. Yet a majority of people don’t get to play it because it used to be a paid game. But hurray, the good news is that this most amazing game is now available for free. But before we begin to tell you that how can you get the

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Influencer Marketing Trends 2020
Lists
Vidooly Team

Top 5 Influencer Marketing Trends of 2020: Where to Dive Into

Influencer marketing has come a long way, exploding into one of the hottest marketing areas.  This area keeps thriving, as industries focus more on influencers over celebrities. This, in turn, translates in the growing spends: according to recent figures, 66% of marketers intend to invest more in their influencing this year.  As you may guess, channels and platforms where influencers can build their presence in 2020, go far beyond YouTube or Instagram. To help you

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Instagram QR code
Instagram
Salorita Mohanty

Instagram QR code launched- Users can now generate scan-able QR codes

The most popular video and photo sharing social media networking site Instagram have launched its QR code system to create a flexible space for users. These QR codes are scan-able by third-party camera applications thereby assisting individuals & businesses in many online activities. Two years back Instagram launched a feature called Nametag that served the purpose of connecting people you have met latest. It showed a scan-able space with the user name on it that

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Instagram user generated content
Lists
Salorita Mohanty

Instagram User Generated Content: Everything you need to Know

Attractive image posts, creative IGTV content, engaging reels, convincing stories with a great number of followers on Instagram grabs attention. Ever wondered how these brands and influencers manage to do so well on the photo & video-sharing social networking site? Coming across such Instagram profiles which exhibit brilliant content, busy traffic and engagement is a common site for marketers. What matters is the strategy, idea and execution of appropriate plans that result in such profiting

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Tik Tok Alternatives apps in India
Lists
Salorita Mohanty

9 Best TikTok Alternative Applications in India for Content Creators

TikTok along with 59 other Chinese apps are banned by the Indian government over the rising complaints related to breach of privacy & security concerns. The application is removed from the Google app store and Apple app store. All of the content on the platform is blocked from the Indian networks due to which no one can access them in the country. The app was consistently in news and was banned for privacy concerns a

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Video Marketing for Social Media
Lists
Umesh Kumar

The Ultimate Guide To Video Marketing For Social Media

Social media has taken the world by storm these days, and it is happening for all the right reasons.  Its vast reach, coupled with an engaging user interface, compel businesses to make new website and harness the power of video marketing using social media.  This is why we see a ton of lucrative ads as soon as we log into our social media accounts. It is a classic example of social media marketing, and it

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How are brands using TikTok
Lists
Cynthia Madison

How are brands using TikTok to reach new audiences?

TikTok may be a young app, but it already has overthrown platforms like Snapchat. The new app (that allows users to create videos, adding music and special effects) registers over 500 million monthly active users. The app was designed to address Millennials and Gen-Z individuals, but because of its booming success, brands have also started to register and produce content. And according to HubSpot, more companies should use TikTok because the platform is filled with opportunities

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brand advocacy on social media
Advertising
Salorita Mohanty

How to build brand advocacy on social media for growth in business

The social media is in itself a universe for brands and businesses with the unrivaled opportunities that they have offered since their discovery. Digital media has paved the way for business houses with top-notch resources and technology that connects them to relevant communities in real-time. Despite the sudden spike in an influx of influencers, marketers still rely upon brand advocates. Brand advocacy on social media is a concept of an individual/group of people, particularly those

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increase snapchat followers
Lists
Salorita Mohanty

6 Best tips and tricks to Increase Snapchat Followers in 2021

The mobile multimedia real-time messaging application has changed the way people communicated online. The texts, tweets, quotes changed into videos, gifs, and pictures with Snapchat that people used to keep each other updated. Capturing great moments in boomerangs and filtered videos makes communication as well as social media more interactive and engaging. Moreover, it allows people to snap and share media in real-time which makes it a great place for networks, brands, news, and businesses

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Instagram
Salorita Mohanty

How are brands using Instagram video marketing creatively to reach audience?

Instagram has over 1 billion monthly users, out of which over 928 million people were considered as the potential audience. The above stats indicate the extensive scope offered by the famous photo & video sharing platform to the brands. Social media marketers must consider the Instagram ads as their key weapon in building brand reputation besides developing some dope marketing campaigns. As we discuss ads, there are multiple ways to promote a cause, case, or

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social media listening
Advertising
Salorita Mohanty

What is Social media Listening? A Complete guide for Marketing Professionals

Knowing a brand’s audience preferences without the help of social media listening tools is as simple as baking the croquembouche with toasted praline marshmallows balanced on top. Yes! Difficult as the way you got that crocs-embrr-sui-quackquack (more gibberish) pronunciation. What marketers can’t achieve from wizards in long robe with a monk parakeet to read through the tarots & crystal balls, Social intelligence with technology gets it through. Honestly, that is where sensible as well as

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Twitter management tools
Lists
Salorita Mohanty

10 Best Twitter Management Tools for Engagement Growth

It is not just for “Oops! I overcooked my chicken” posts anymore. Twitter is the display picture aka DP of our recent times, the global crises, new found recipes, economy fluctuations, brand partners, gateway to digital forums and even the Government’s public notice board. Confused about why would you ever need Twitter management tools when you really would prefer selling on other sites like Facebook and Instagram? If you were wondering about how a professionally

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makeup YouTube channels
Beauty & Makeup
Salorita Mohanty

Top 7 Makeup YouTube Channels for Best Beauty hacks and tricks

Makeup YouTube channels are flooded with popular celebrities, expensive brands, views and money. The makeup and beauty community is one of the largest aggregation of creators and influencers that monetize their channels on the platform. Apart from the gaming segment, music and sports communities these makeup YouTube channels are some of the high earning popularly watched videos. The makeup artists and beauticians have come a long way in producing videos that are more professional these

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selling on Instagram
Instagram
Salorita Mohanty

Selling on Instagram: Industry’s best tips and tricks for brands that sell

Right from that being a fan of that quirky sling bag to joining the team of mountaineers who collect plastic wastes on heights, there are multiple leads we come across on Instagram. With over half a billion regular monthly active users, the social media site is much more than what it initially aimed at becoming. Selling on Instagram is a fundamental part of digital marketing and sales because the platform brings in diverse groups of

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employee advocacy on social media
Lists
Salorita Mohanty

How to Uplift Employee Advocacy on Social Media?

Do you run a firm? Are you spearheading a team involved in marketing and advertising? Well, then you must have someday asked your employees to rate & review products, services or even the workplace itself. When consumers, partners and other stakeholders share information as well as the message of subjected organisation with their networks and associated forums, it becomes viral. The spread of vision and motifs of firms through word of mouth makes the company

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Social Media Video Strategy
Lists
Sahil Kakkar

How to Create a Successful Social Media Video Strategy

Video content has embarked upon a journey to dominate textual content with social media being the prime example. A 2016 Adélie Studios report claimed that social video generates 1200% more shares than text and images combined. These stats are 4-year old; presumably, their numbers are even higher now. But this does not mean you should start posting videos right away without a strategy. If you do, you will be wasting your resources and a massive

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bollywood stars on tiktok
Lists
Salorita Mohanty

Most loved Bollywood stars on TikTok to check out now

With over 1.5 billion downloads by now, TikTok is a quick expanding and growing application all over the globe. While India is the country with maximum number of downloads followed by China and the US, Bollywood stars on TikTok are nowhere behind the list of top users. Video making and photo publishing applications have made communication more easy and entertaining due to which there are more users on apps like snapchat, Instagram and TikTok. There

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StreamCon Asia 2020
Lists
Vidooly Team

StreamCon Asia 2020: A Premiere Summit on Digital Streaming

The 2nd edition of StreamCon Asia will be in full swing this March 2020 after the event’s grand success last year. With all the leading names from the digital audio and video ecosystem coming together, it is bound to be the next big thing happening around digital video and audio streaming.  The event will witness the best of the creators, brands, video & audio platforms, digital celebrities, advertisers, marketers, tech companies, media agencies and various

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Twitter Marketing Strategy
Lists
Salorita Mohanty

Twitter Marketing Strategy for Business: A complete guide for Marketers

While I begin typing the first line of this blog, twitter has got over thousands of tweets on air. 8,847 per second to be more precise! Things move really fast on the social media platform where the average life span of each tweet is around 18 minutes. Developing a viable twitter marketing strategy is a must to ensure a complete success over digital marketing. Whether it is to create a buzz around your campaign, promote

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Christmas themed Marketing Campaigns by Brands
Advertising
Vishal Sharma

Christmas themed Marketing Campaigns by Brands in 2019

Christmas is already around the corner, and this is the time when people get together, spend some quality family time and, of course, spend a copious amount of money on holiday shopping. Holiday shoppers have increased with smartphone usage and from online gift ideas to browsing Christmas products, you can find everything wonderful about Christmas on the Internet. For brands and businesses, whether an eCommerce market or retail outlet, this is the most profitable time

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How to Make Money with Twitter Account A Comprehensive Guide featured image
Advertising
Vishal Sharma

How to Make Money with Twitter Account: A Comprehensive Guide

Social media has now become a sea of opportunities where you can make money, and Twitter is no different. Whether your a blogger or a business owner, you likely have a Twitter account to promote your business or brand. Apart from where one gets the latest news and trends, Twitter users have not one but various ways to make money with Twitter account they have. In Q3 2019, Twitter recorded 145 million average monetizable daily

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Instagram Hashtag Guide How to use Hashtag to promote your Business
Advertising
Vishal Sharma

Instagram Hashtag Guide: How to use Hashtag to promote your Business

Whether you are on any social media platform, be it Facebook, Twitter, Pinterest, you see hashtags everywhere and being a marketer, you can’t simply ignore them. Although Twitter is credited to have come up with the first social media hashtag use when a social technology expert, Chris Messina, used the hashtag #barcamp in his tweet. Now, hashtags are used by millions regularly on social media platforms. In this Instagram hashtag guide, we will try to

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what is content curation
Lists
Salorita Mohanty

What is Content Curation? Best ideas to curate great content for your brand

“Content is king” is a renowned phrase in the digital marketing industry. Professionals dealing with online advertising, SEO and content marketing know the value of assembling appropriate content to attract audience. Uploading content is just not enough to make the brand visible because engagement depends on the amount of information and level of presentation. Readers, listeners, audiences in general always look for right information, attractive layouts, simple & understandable content. Creators and brands seldom get

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