HomeAuthorAnne Carton, Author at

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In the world of Netflix, YouTube, Amazon Prime, and other video streaming channels, static content is no more attractive. Famous brands and even start-ups have well understood it. The idea of a video marketing strategy isn’t new. But what has changed is how it has become a necessity on almost every platform. Videos are no longer just a branch of one’s overall marketing strategy. But it has become the nucleus of marketing efforts. There is...

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When it comes to engaging and educating the audience, brochures come as a handy marketing tool. But if the brochure design isn’t relevant, it will end up in the trash bin. A well-designed brochure clearly tells what your business is all about and inspires the readers to consider your products/services. On the flip side, a poorly designed brochure will most likely to turn-off potential customers for eternity. But here comes the question — what exactly...

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Facebook has grown from a social networking platform into a valuable marketing tool. Today, businesses across the world have started targeting the huge user base of over a billion — the first social media platform to achieve this milestone — for the promotion of their products and service. It has become one of the leading platforms for digital advisement globally. It is also one of the preferred mediums across all industries due to the user...