HomeAuthorVishal Sharma, Author at

Vishal is a tech writer for Vidooly and a fan of everything related to Android. He loves exploring the nexus between tech, culture, space, and politics. He lies awake at night pondering over the myriad facets of life while also having an adventurous side to him. In his spare time, he enjoys watching sci-fi and drama series, reading psychology/politics fiction and playing brain games.
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Whether you are on any social media platform, be it Facebook, Twitter, Pinterest, you see hashtags everywhere and being a marketer, you can’t simply ignore them. Although Twitter is credited to have come up with the first social media hashtag use when a social technology expert, Chris Messina, used the hashtag #barcamp in his tweet. Now, hashtags are used by millions regularly on social media platforms. In this Instagram hashtag guide, we will try to...

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Viu is an over-the-top (OTT) video streaming platform headquartered in Hong-Kong, operating on advertising and subscription model. Viu web series offers content in various genres from top content providers in Asia with subtitles in the local languages. Launched in 2015, Viu is available in more than 15 markets of Africa, Asia, and the Middle East, including Thailand, Myanmar, India, Oman, Qatar, and Egypt. While the majority of its content is Korean, Viu hosts a variety...

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In 2006, Twitter co-founder Jack Dorsey began an SMS -based messaging platform, initially known as “‘twttr.” The idea later evolved with Dorsey’s co-founder, Evan Williams. Today, Twitter is one of the most popular social media platforms. Social networks like Twitter, Facebook, Instagram have seen fierce competition among themselves owing to rising competition to rule the Internet. It’s almost the end of 2019, and at the start of every year, we need a quick brush-up of...

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Professional networking site LinkedIn has over 650 million registered users in 200 countries and regions worldwide. It is a powerful and promising channel to drive traffic, build leadership, generate quality leads, and more. The real power of LinkedIn is its ability to tap the most professional audience and grow brand presence by building LinkedIn connections. This is the reason why more than 30 million companies have a presence on LinkedIn, and around 90% of the...

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With over 640 million professionals and like-minded individuals, LinkedIn is the leading social network that is preferred by over 92% of B2B marketers. LinkedIn is the top lead generator social platform with LinkedIn’s powerful Ad targeting and having a return on investment higher than other advertising platforms. LinkedIn Ads Campaign helps your business reach targeted goals, be it lead generation, brand awareness, or even event registration. So, even if you are a beginner, this blog...

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Mark Zuckerberg in a 2019 Facebook report revealed that the average time spent by a person on Facebook, Facebook Messenger, and Instagram is around 20 minutes in a day, which means there is a massive opportunity for local businesses and brands to target the potential audience and increase brand awareness. Facebook has over 60 million local business pages, and to remain competitive on the platform, more and more businesses are relying on Facebook advertising to...

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Social media has evolved from just being a medium to connect with friends and family to a platform for keeping up to date with the latest news and happenings in the world. But the way controversies have surrounded social networks like Facebook and Twitter over data leak, fake or misleading news and advertising to generate revenue; there is a rising demand for fixing these platforms to deliver quality content and that is where Wikipedia social...

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When we hear the phrase social media marketing, social platforms like Facebook and Twitter hit your mind. However, messenger apps like WhatsApp have caught up to major social networks when it comes to the user base, and that is why we need a WhatsApp marketing strategy. WhatsApp, with approximately 1.6 billion monthly active users spreading over 180 countries, is now the most popular mobile messenger app worldwide, outranking Facebook Messenger and other social giants. With...

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Videos are a great way to create brand awareness, and a large majority of businesses are using videos as a marketing tool in 2019. Customers today are more convinced to buy a product or service after watching a video, and it’s not a surprise to see big brands and marketers investing a handsome amount on video making and marketing. Keeping in mind the inclination towards videos, we have brought to you a list of the...

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The multi-billion dollar global sports industry is more significant than we can see, hear or discuss about. With the boom in social media platforms, sports industry (Football YouTube Channels) gets yet another stage to expand and generate revenue. Out of all the sports that we know about, football is that legendary subject which people talk about globally. The game has gained more feet with its associated presence on social media that helps it reach to...

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Hoichoi is a leading Bengali entertainment platform, owned and maintained by SVF Entertainment Pvt Ltd. Apart from focusing on Bengali language content worldwide, the platform hosts over 2000+ hours of Movies, Original Series, Music Videos, and more.  Exclusively, Original Hoichoi Web Series are both fictional and non-fictional and are highly famous among viewers. Hoichoi is currently available for Apple TV, Android, iOS, Amazon Fire TV, Android TV, and Roku. Here are some of the most popular...

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People on YouTube each day watch over one billion hours of videos, and YouTube has millions of channels for nearly every interest.  Sometimes, taking a quick break from your chores to watch a short video on YouTube instantly boosts your mood, especially in the late hours of the workday. Every time you log on to YouTube, there are video clips as per your taste buds, and even before finishing watching the video, you get inspired...

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U.S. based streaming platform, Hulu, has been making a name for itself with Hulu Web Series (Originals). From psychological horror anthologies to real-life realities, Hulu web-series have something or the other to keep us glued to the screen. Most consumers today expect to download ad-free content for those times when they can watch shows or movies without internet connectivity, like when traveling or in places with low connectivity. While Amazon Prime Videos added downloads to...

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Today’s generation is opting for online purchases instead of spending their money on buying an item from a physical store. A majority of brick-and-mortar retailers and marketers are making their online presence. Around 30% of online shoppers make a purchase from a social media channel like Instagram, Facebook, Pinterest, Snapchat, Twitter, and a majority of these sales come from Facebook. For the same reason Selling on Facebook Marketplace is an opportunity to explore. Facebook is where...

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Facebook is not just about what’s happening this weekend or finding new friends; it’s also an incredible social learning platform. There are many educational Facebook pages out there that have been created as a resource to collect and share informational & educational knowledge. Educational Facebook pages offer courses, videos, latest trends, tutorials, and talks, which can be accessed from anywhere for free. The best thing about being on Facebook is the accessibility with which you...

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When it comes to social media marketing, Facebook still remains the undefeated champion even after more than a year of criticism over mismanagement of data and privacy concerns. With over 2.4 billion monthly active users, Facebook has a massive audience reach, which is impossible for any marketer to ignore. For business owners concerned about Facebook Business Marketing, Facebook has become one of the leading social media spots in terms of engagements, conversions, sales, and branding....

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In the modern-day digital society, video content has taken the top spot in marketing strategies of businesses and marketers are investing more time in incorporating this influential communication medium. Technological advancements, smartphones, and platforms like YouTube have made it much more accessible and affordable to create videos. If you do a random search on Google, you will surely get at least one video search return and that makes the video SEO so important. Videos have...

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When it comes to social media marketing, the power and popularity of Twitter is a well-known fact, with around 67% of all B2B businesses using Twitter as a digital marketing tool. With over 330 million monthly active users and over 500 million tweets sent on the platform each day, Twitter is now a dominating social platform for marketers and businesses to not only boost traffic or establish brand awareness but also generate leads and increase...

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People say the first impression is the last impression. Whether be it buying a product or placing it back on the shelve, packaging always matters. Its the outer image that has the ability to make a bad or good impression of what lies inside. The same implies to videos we watch on OTT, mainly YouTube and that is why we have bought to you a guide on How to Change Thumbnail on YouTube. We all are...

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Launched in 2003, LinkedIn, with more than 650 million users located in more than 200 countries, stands out as the most significant “professional social networking site.” With its professional image and technological advancements, LinkedIn is a popular social platform for brands and businesses to connect professionally across the globe. In this blog, we will explore why you need to use LinkedIn groups and discuss how to create and effectively utilize them. Expanding beyond helping in...

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Instagram, the world’s third most popular social media network after Facebook and YouTube, with over 500 million users accessing the app, is undeniably the most popular social medium for your business and engagements. Although Instagram itself has a number of in-built functionalities, going ahead a few steps to boost the engagements using additional apps can be a helping hand in your Insta journey to set yourself apart from other brands. To help you in reaching...

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Video content is ruling 2019 and has become the key to digital marketing success for brands looking to boost online reach and growing their business over the internet. Video content has seen a remarkable growth in social media in recent years. Finding an audio to acquaint with your video can sometime be cumbersome and that is why we have prepare a list of Top 11 Websites to help you in your pursuit to Find Free...

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YouTube is 2019’s largest video website with 2 million people visiting the platform every month. It is already under fire for repetitive content moderation related controversies of pedophiles leaving predatory comments on videos featuring minors on YouTube or the bigoted harassment of a Vox journalist. Keeping all that in mind, this time, we will discuss, How Brand Safety is going to revolutionize YouTube Ads in 2019? The platform has been recently blamed for serving inappropriate...

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All marketing professionals are well aware as to how social media plays a crucial role in interacting with your audience and becoming a part of the conversation happening around your brand is the need of the hour. Nowadays, every business, small or big needs some marketing presence on social media. We often see marketers claiming they don’t have enough time for social media marketing, and that is why we have brought to you a guide...

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Video marketing is nothing new now and it is undoubtedly an essential part for an effective marketing strategy. In today’s hectic schedule, people prefer watching a two-minute video rather than 15 minutes reading of the same information. This time, we have brought to you, a complete guide on the Best time to post videos on Facebook so that you can easily amplify your reach. The easy-to-digest format of the video is taking over digital marketing, with...

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Earlier, we shared a blog on how to integrate Instagram on Facebook Creator studio and also shared on how to add free tracks and sound effects to your video using Facebook Sound Collection available in Creator Studio. This time, we will give a brief explanation of Creator Studio’s other features namely, Facebook Rights Manager and Facebook Content Library. Facebook Creator Studio has been here for a while now, and we all know how it is...

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Microsoft-owned, LinkedIn is a professional social platform for those who are looking for new opportunities in their careers and are interested in making connections with other professionals. LinkedIn has always focussed on building a trustworthy environment where professionals with a professional ID get an opportunity to present themselves, share credible content, and take and give professional help. There is no denying that video is the fastest-growing format with a high engagement rate and LinkedIn too...

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According to Alexa.com, Google-owned YouTube is the second most visited website in the world, only behind Google. While other social media platforms are working towards becoming better video platforms, YouTube, with its mass popularity is holding the top spot as a video sharing platform. YouTube brought a source of income for millions and gave creators a medium to showcase their skills, talents, hobbies or just share the experience with a larger audience over the Internet....

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In this era of digital consumers, Video on Demand (VoD) services is replacing TV subscriptions and DVD rentals. People are switching over to more affordable alternatives to cables, i.e., VOD platforms. In this piece we will discuss about How a video streaming platform like Viki is re-imagining local content in South East Asia with its interactive set of features. Subscription video-on-demand (SVOD) streaming services like Amazon Prime and Netflix offer individuals across the border with diverse...

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Music is one of the most essential components of any project, advertising, or even any video ads for social media. The right soundtrack spices up an ordinary video, making it more exciting and immersive. For video creators, choosing the right soundtrack is a key to convey the intended message to viewers by using different music genres for different emotions. For the same reason, we have brought to you a guide on How to use Facebook...

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Indian web Television thriller and the first Netflix original series in India, Sacred Games, starring Saif Ali Khan, Nawazuddin Siddiqui and Radhika Apte in lead roles, is based on Vikram Chandra’s 2006 novel, Sacred Games. Today, we will not only talk about Sacred Games 2 but will also list the key points of SacredGames2 Hashtag Analysis on Instagram, Facebook, YouTube & Twitter. So let’s start. Attention this content is 100% spoiler FREE. Aham Brahmasmi The...

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Last year, Facebook began testing its Facebook Fan Subscription feature to help creators make money and monetize their original content on Facebook. Facebook Fan Subscription, a Patreon-like Fan subscription service, allowed creators to offer a $4.99 monthly subscription to their Facebook fans in exchange with perks such as opt-in supporter badge and access to exclusive content. During the test period, Facebook will not take any revenue share for itself, but Apple and Google will take the...

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India’s oldest music label, Saregama, owned Yoodlee Films has been betting big with content-driven films and is now ready to expand its footsteps into the world of web-series. Its first film, Ajji, directed by Devashish Makhija, was critically acclaimed followed with the release of Brij Mohan Amar Rahe on Netflix in December 2018. Its next film Kuchh Bheege Alfaaz was directed by National Award winning director Onir. Yoodlee films has set a target for itself to achieve...

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Since 2010, Pinterest has grown more than a social media platform; it’s more like a key marketing platform where users (Pinners) discover inspirations and ideas while advertisers and marketers showcase their brands and products. As stated by Pinterest, 90% pinners make purchase decisions on the platform, and around 70% pinners use Pinterest to discover new products. In this article, we will discuss How to setup Pinterest Shopping Ad campaign for your next marketing campaign and scale...

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People come to Pinterest to discover products and take inspiration from the platform before making their next purchase, and with over 290 million monthly active users, Pinterest has grown as a shopping buddy and social marketing leader. From decor ideas to style and inspire, Pinterest has ideas and interests for every logged-in user. For brands and businesses, Pinterest Shopping Ads is a game-changer to convert Pinterest traffic into sales. In the last few years, Pinterest has...

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Facebook Creator Studio, which was initially rolled out to Facebook Page Admins, gave creators a tool to effectively manage and publish content on Facebook. For the same reason, we have bought to you this guide which will help you to connect Instagram to Facebook Creator Studio. Earlier this year, Facebook announced plans to merge Instagram, Facebook Messenger, and Whatsapp to allow cross-platform messaging. Now, Facebook has integrated Instagram into Creator Studio to post, manage, view insights, and...

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Searching for No Copyright Music for your next video can be a hassle, and for that, we earlier wrote an article about Websites that allows you to download Royalty-free Music for your video. In that article, we talked about YouTube Audio Library and discussed its features. To extend that piece, we can say that the YouTube Audio Library is one of the best collection or source of Royalty-free music for YouTube videos. For the same...

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We all very well know how effective advertising can be, and we also know about how Facebook and Google Ad campaigns still have advantages over influencer marketing. Facebook specifically presents to us with an ample volume of people from various demographics and gives a chance to segregate the audience by applying filters to it. Whether you are a shopkeeper, an analytics firm, eCommerce giant or stockbroker, Facebook will be holding a large chunk of your...

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Rise of TikTok is nowhere near to an end. TikTok fan count is increasing with each passing day, and users from all parts of the society with different backgrounds are now turning into celebrities. Earlier we wrote about Top TikTok users in USA, UK and India and this time we will dive into some of the Popular TikTok Stars in Pakistan. There are people who consider that the content on TikTok isn’t at par with...

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After the launch of its Live streaming service in 2016, Facebook has come a long way. As per stats of the 2019 first quarter, 35% of the creators have used the Facebook Live Streaming feature to get connected with their audience. This guide is not just about How to Live Stream on Facebook, but to help you gain engagement and mark a branded presence through top Facebook Live topic ideas for marketers & content creators....

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Everyone has a fear of something, but when it comes to the greatest fear, then it is nothing compared to most extreme sports. The number of new and out of the ordinary extreme sports such as Mountain Biking, Downhill Skating, Base Jumping, Waterfall Kayaking & Rock Climbing has been increasing every year. In this article, we will discuss the major extreme sports and popular Extreme Sports YouTube Channels that keep the adrenaline flow alive. Sports...

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Is uploading videos on YouTube and later sharing on all other social platforms enough for your company or organization to actively participate when it comes to social media marketing? The answer is definitely No! YouTube Live Video Streaming has now become a compelling tool, whether it be sales, marketing, or new product launch. Apps such as Facebook and Periscope have made it possible to stream anytime from your mobile, thus making the Live streaming a...

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Social Media is going crazy with the latest celeb-loved and viral internet challenge, The Bottle Cap Challenge. As the #bottlecapchallenge seems to be trending, we at Vidooly, did a Bottle Cap Challenge Hashtag Analysis for you. Until now, most of you must have already tried your legs and hands in kicking random bottles, but it is not that easy as it seems and yes, it’s quite a task. Thanks to Taekwondo instructor and fighter, Farabi Davletchin,...

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TikTok, with its short and crisp content, has gained a lot of traction in the marketing sector. Brands from all industries are using the platform to enhance their presence. TikTok for branded content is gaining popularity among the advertising sector and brands are making collaborations with the TikTok creators to target the niche they want and making the placement more authentic. Using our analytics to track TikTok for branded content, we have mapped TikTok content...

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In the year 2016, Facebook launched their live video streaming service, Facebook Live, that lets anyone using Facebook broadcast live videos out to their audience either from individual Facebook profile or company page. Last year, the number of Facebook live streaming reached 3.5 million counts, and in the first quarter of 2019, 35% of online marketers have already used Facebook live to connect to their audience, according to Facebook. This guide on How to Live Stream...

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It’s been 50 years since Stonewall Inn, a gay bar in Christopher Street, USA was raided in early hours of June 28, 1969, prompting a series of a violent demonstration by members of the LGBT community. This unfortunate incident kicked off the Gay Liberation Movement. A year later in 1970, to commemorate the first anniversary of Stonewall riot and embrace love, equality, and diversity, LGBT’s in Los Angeles and Chicago commenced the Gay Pride Marches. Now...

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Gaming isn’t just about playing alone or with merely few friends or online with global competitors. The game becomes much more entertaining and thrilling when you play in front of a crazy game audience which constantly cheers for you, moves with every turn of yours and keep the gameplay engaging. With Twitch, enjoying such a moment of gaming where thousands of audience is watching your game online is fun and that is why we have...

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This summer is playing the game for sports enthusiasts from across the globe, witnessing two of the world’s most favorite sports Tournaments, ICC Mens Cricket World Cup 2019 and mother of all tournaments, FIFA Women’s World Cup 2019. This year, France will be hosting the eighth edition of FIFA Women’s World Cup scheduled between 7 June to 7 July 2019 where 24 qualified teams, including France, will be competing for the trophy with 52 matches...

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TikTok, a Chinese video-sharing app which was previously known as Douyin and later merged with Musical.ly, keeping the title Tiktok is one of the most popular social video apps, especially among teenagers and it has gained immense worldwide popularity since its launch in 2016. With its rise, the top tiktok users have also reached heights and became tiktok stars and now have become celebrities. TikTok is getting used to upload and watch short videos with...

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Most of our readers who will be going through this article will be most probably well aware of Facebook Business Manager, and most of them may have used it lately. Well, if you haven’t, its time to start using Facebook Business Manager. Here, we have explained everything about the Business Manager, from setting up your account to placing your first ever ad What is Facebook Business Manager? Facebook Business Manager allows advertisers to manage all...

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The sporting world has already geared up on full swing for this summer’s grand cricket tournament, ICC Men’s Cricket World Cup 2019 scheduled from 30th May to 14th July. ICC World Cup 2019 will be held in England over a span of 15 days, with cricket lovers witnessing 48 matches between 10 international teams, each fighting for the winner’s trophy. With the ICC World Cup 2019 anthem by LORYN and Aastha Gill, the whole world is set to...

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Every day, with over 400 hours of videos uploaded on YouTube, maintaining the credibility and content quality once the video is up is not an easy task. With being a powerful business tool, YouTube is a platform to create brand awareness, share insights, build a medium where audience clearly understands your viewpoint rather than only holding silly or pointless video contents. Promoting and encouraging trustworthy content for the users is the key to successful utilization...

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YouTube needs no introduction to our readers; it’s our new TV. Founded by three PayPal employees, Chad Hurley, Steve Chen, and Jawed Karim in an office garage and later acquired by Google for more than $1 billion, YouTube today attracts 1.8 billion active monthly users from 90 countries to watch 100 million videos daily, making it the world’s second most visited website. YouTube has become the launchpad of talent and creativity, be it comedian, gamer, or vlogger...

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Today almost everyone uses emojis and is in search for Best Emoji Apps, be it lightening up the conversations, conveying your expressions, to spruce up your posts on social media, making texting more interactive and much more. These small cute emoji icons, which are around 2666 in number, far more than human expressions themselves, are making big changes in the business world too and even world’s biggest companies, like Pepsi, Starbucks, have created their emojis...