HomeCategoryLatest Blogs, News and Trends on Popular Digital Video Platforms | Vidooly

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Facebook now enjoys 2.23 billion users logging in every month. Not to forget that Facebook video has become a rage in recent times. According to the latest statistics, 71% of people have increased online video viewing just within the last year. Combined with these statistics, the love for food amongst the online audience is taking food-related content to the next level. People are largely turning to social videos for recipes, tips & tricks and kitchen...

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YouTube’s monthly user base in India has reached 225 million as it completes 10 years of presence in our country. India has been on YouTube’s radar for the past two years as we have risen as the most engaged market in the world for the video-sharing platform. It’s interesting to note that currently, a whopping 460 Indian YouTube channels have crossed the 1-million subscriber mark, as against just 2 channels two years ago. 51 more...

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Are you working on a YouTube channel? Are you a Vlogger or Making Videos on YouTube? Yeah! That’s great, you don’t need to worry about promoting your YouTube videos on any other social media. Here we have amazing ways through which you can promote your YouTube videos on Instagram. There are many ways to promote your videos on Instagram. We will discuss 4 different ways through which you can promote your YouTube videos on Instagram....

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There are several reasons for us to sleep properly. For beginners, sleeping well is associated with memory and learning. By lacking a proper sleep you put yourself at a risk jeopardizing your own safety. If you don’t sleep well during the night you will most likely feel drowsy in the day. Directly, this may affect how well you can drive a car or run heavy machinery and may yet still induce you to make small...

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Do you love coffee, as much as me? Can’t get enough of the different flavors, roasts, and grinds? If this sounds like you, head on over to YouTube, to watch and subscribe to your new favorite youtube channel of coffee. There are is a different youtube channel, for everyone to choose from. It all depends on what your are looking for. Is it how people make their coffee, where they buy it, who they drink...

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Food content is now one of the most sought-after categories on YouTube. Come to think of it, you loved that white-sauce pasta you had at that cozy cafe you went to with your friends. You want to recreate that recipe at home for your family. Wouldn’t you instinctively turn to YouTube to search for the recipe? You’re not alone as the online video audience is increasingly turning to Food channels on YouTube for cooking tips...

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Each day, video content is being consumed with vigour! People are generating billions of views and watching billions of hours of content on the video-sharing platform. But there are some content categories that rule the audience’s hearts and minds more than the others. You must have come across various categories of video content such as unboxing, product reviews, music, DIYs, and much more. As the new year begins, let us find out the top 10...

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YouTube has emerged as the top destination for internet users worldwide. If you go by the numbers, YouTube currently has about 1 billion users spread across 91 countries and 80 languages. One billion hours of content is watched daily on the video-sharing platform. Combine it with the fact that there’s no concrete competition to YouTube and that makes it the king of video content. Download Vidooly’s annual report on YouTube India by clicking the link...

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The world of YouTube provides its audience content in all and every form. One category that attracts a major chunk of eyeballs on the platform on a daily basis is News content. All the top News Broadcasters in India have now taken the plunge into digitizing their news broadcasts simultaneously on YouTube, in order to keep their digital audience abreast with all that is happening in the country and the world across various topics. Download...

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Facebook has recently announced the launch of the new service which is to be called Dating. Unlike other similar services, users do not have to download any apps, as the service will be built into the main application of the social network. However, as of now, the service is still being tested. Users must create a profile and answer some questions about themselves – in addition to standard information about their interests, the application will...

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Happy New Year 2019 to everyone. It’s that time of the year to have a re-wind of 2018 in terms of most viewed videos in all categories on YouTube India. This blog contains the list of Top 20 Ads on YouTube in 2018 from brands across industries. The video are ranked based on the yearly viewership starting from the lowest to highest. It also contains other metrics related to engagements such as likes, dislikes, viewership,...

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Apart from the content and the title of the video, a thumbnail forms an integral part that compels you to click. You may have invested a lot of time for the actual content like animation, scripting or audio effects, but if you can’t come up with a catchy thumbnail, you’ll be losing out on a lot of views. Thumbnails are equally important when it comes to social video. This article will focus on how you...

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As video content continues to be on the rise across the web, all social media platforms are adapting to it by providing the users with enhanced features for videos to thrive. Facebook is one such platform too as they have majorly shifted their focus towards videos on the platform. As publishers of various kinds have started pumping video content on Facebook, a statistic that 85% of videos on Facebook are watched without sound has been...

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Facebook has made multiple changes to its Edge Rank algorithm since its inception. But it’s the last update that became a headache for Social Media Marketers worldwide. The recent update reduced the organic reach to almost 1-2% of followers and gave more focus to Facebook Ads. This meant social media marketers had to up their ad game on Facebook to make any sort of buzz in the platform. Further, more updates to the algorithm are...

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Putting baby steps in the world of computing, coding or Software industry? Are you an aspiring programmer or see yourself as a leading coder in a software MNC in near future? Then this blog is a must read for you. We all know that YouTube has been the savior for many students and professionals in getting their doubts cleared or for any additional tips and tricks related to any particular computing language. Engineering students from...

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If you are an avid YouTube user, you must have seen the platform recommend your suggestions for a variety of videos for you to watch on the homepage. This is how the platform exposes you to other artists which you are unaware when it comes to music content. Over the past few years, Latino/Spanish artists have started making major waves. Their community is growing, there are more cross-cultural collaborations and people are absolutely loving their...

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Video has been the most engaging form of content in Social media. Video content also has seen the most changes and updates for online video industry than any other form of content. Vertical videos which once were counted as low-quality video content, have now emerged as one of the most engaging video formats in online video platforms. From stories to native video posts and Facebook video ads, a Vertical video is ruling every video format...

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YouTube videos with black bars became a problem in 2008 when YouTube switched to a widescreen mode. Although it was a beneficial move as the video player became bigger, it left a lot of videos with horizontal or vertical black bars. That isn’t a very pleasant viewing experience for anyone. The video will look something like this. If you want to fix this problem, you don’t have to edit your video again to re-upload. That...

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Video is turning into the next big thing! And YouTube is undoubtedly the hub of all video content in the world. Approximately, 5 billion videos are watched on YouTube everyday and 300 hours of content is uploaded on the platform. So, it’s important to tap into the power of video content for your brand or even as an individual content creator. As you can fathom the volume of content on YouTube by these stats, it...

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In November 2017, YouTube rolled out its new feature called ‘Reels’ which was basically the platform’s take on the Stories feature which is now available on almost all the top social media platforms. This rollout was YouTube’s attempt to take them further than a video hosting site and add furthermore elements of social networking. In June 2018 at the biggest digital video convention VidCon, YouTube renamed this feature simply as “YouTube Stories”. It was also...

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A major change in the way that ads are served on YouTube may be on its way as the platform is now testing a brand new format called ‘Ad Pods’ which is basically stacking of two ad spots which are meant to be served back-to-back either before, during or after the video. According to YouTube’s research regarding this new format test – “we learned that fewer interruptions is correlated with better user metrics, including less...

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In a world of peace & love, Music would be the official Language Music is amongst the few inventions of humankind which is liked by everyone irrespective of age, gender, income group, location etc. It has been an integral part of human life from early civilizations to troubled war times during the world wars to the 21st-century information age. Even Adolf Hitler made music a part & parcel of his life. With time music has...

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Online Gaming has moved on from a source of entertainment & relaxation to a full-time career where professional gamers give themselves a chance to earn a six figure income or become a gaming influencer or gaming ambassador for any gaming equipment or trending online games. This blog is a complete guide to Social Media promotion for Online Gaming. Announce yourself in social media in style. Early Gamers- The Transition Such has been the growth of...

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Facebook has an active user base of 2.27 Billion+ users (June’18 Data), more than the human population of many countries. With such a staggering audience base the priority of Facebook shifted to increasing the revenue from Facebook ads rather than user-generated engagement from profiles. This downfall of organic reach by Facebook led to the rise of Facebook groups, which became a very important part of any Facebook Marketing campaign or Facebook community building by businesses...

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A total combined active user base of 3.30 Billion+ users, Facebook & Instagram are definitely the stallions in the Social Media Market place. Even though both have their own advantages but when it comes to the technicalities both are different in their own form. Facebook is a complete 360 degree package for any brand/company where as Instagram is all about visual representation.   Instagram was acquired by Facebook in the year 2012 for a whopping...

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On September 26th, 2007, MSN Video/Live Search Video was launched by Microsoft. Later on June 1st, 2009, it was rebranded as Bing Video Search. The service works as a search engine that enables the users to browse and view videos across various websites on the web. In this blog, we will discuss what Bing Video Search is all about, its features and a better understanding of it against other search engines out there. What is...

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The battle continues! YouTube is set to be conquered by a Bollywood music label, T-series. T series subscribers are helping the brand win the subscriber war. PewDiePie has been the uncontested king of YouTube for the last 5 years now and boasts of a 70 million subscriber base. However, T-Series is gearing up to take the throne and the subscriber war has been the talk of the town lately. T series vs PewDiePie : What...

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YouTube has come a long way from 2005 to till date, from just a video of its founder titled Me at The Zoo to millions being uploaded and watched daily. The journey has been great and inspiring so are its founders and the content creators uploading videos in YouTube, a.k.a YouTubers. YouTube is just not about videos uploads but also a regular source of income for many creative people around the world. Known worldwide as...

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Did you know that “Despacito” by Luis Fonsi, ft. Daddy Yankee is the most viewed YouTube video in the world? It has garnered 5 billion views so far. No wonder, there’s a music video on the top of that list as official music videos are one of the most consumed video content on the internet. However, if you are an artist in the music space, how do you promote music videos on YouTube? How do...

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One of the reasons why we’re all so addicted to YouTube is because it has nearly perfected the algorithm to get you to watch videos on the platform which didn’t even exist a few minutes ago as well as the ones which its sure you’ll be interested to watch. It surely isn’t a surprise to know that one billion hours of YouTube video content is watched by people all around the world on an average...

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Unless you are only using your YouTube channel to upload videos so only you or your family and friends can watch them chances are you want others to enjoy them too. And you want to know that they did by gathering ‘likes’, or thumbs up on each of your masterpieces. After all, you have a voice, you are sharing your talents, opinions or sills with others so knowing others have watched and enjoyed it is...

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YouTube has become a giant platform for online video streaming. According to Onmicore, there are more than 1.9 billion users who consume YouTube on a monthly basis with over 5 billion videos watched every day. YouTube is an excellent platform for not only users to look for the desired content but also for the creators to showcase their talent to the diverse audience. Running advertisements on your videos is one of the most widely used...

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Video marketing has been growing in popularity to both marketers and buyers. It can no longer be ignored. Unfortunately, most small businesses are not familiar with how YouTube, the largest video platform on the internet, works. However, one can always learn. Here are ten reasons that will get you more interested in using YouTube for remarketing your business. Video Marketing is Growing Video as a form of marketing is growing in comparison with written content....

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Video content is a powerful SEO tool. An informative video that has compelling content and entertainment value demand more attention today than an article post. And when you talk about video content, the only name that pops up in mind is YouTube and its phenomenal success over the years. Going by the records and statistics, YouTube already enjoys a monthly user base of 1.5 million. And the count is increasing per day. Also, YouTube content...

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The YouTube culture has been flourishing all over the globe ever since it’s launch, back in 2005. Today we know that India is one of the fastest growing markets for Google-owned YouTube and the company had previously announced that they plan on doubling their user base in the country to 400 million very soon. The platform’s growth is fuelled by none other than the creative bunch of Indian content creators who have managed to maintain...

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Historically, both marketers and publishers have been able to reap great results from branded content. This unique collaboration leads to the creation of an engaging dialogue with potential customers and eventually drives meaningful interactions which is much more effective than outright advertising. A branded content campaign is deemed to be effective when the quality of content is high and the publisher’s high-quality user base has a genuine response to the campaign. Social media platforms like...

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Twitter was launched back in 2006 and it quickly became a superstar social media platform where people would discuss their opinions on current affairs, interact with brands, reach out to customer service, participate in contests and use chats. As of today, around 500 million Tweets are sent per day and that’s a lot of noise for a brand to put across their message. One way to break free from this clutter is to make use...

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In today’s booming digital age, a brand’s social media strategy is incomplete without having leveraged the power of Facebook Advertising. With constant alternations in the Newsfeed algorithms of Facebook, it is becoming imperative for brands to use Facebook Ads in order to reach a wider audience. Therefore, paid advertising on Facebook is one of the most immediate ways of getting instant attention to your content. In order to get you started with Facebook Advertising, we...

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UPDATE: The popular Musical.ly app has been rebranded as TikTok. The app was acquired by Chinese company ByteDance in November 2017 FOR $1 billion, which absorbed Musical.ly into its own TikTok app this morning. Founded in 2014 by Alez Zhu and Louis Yang, the social network app for video creation and live broadcasting has taken the web by storm by enabling everyone to create and share 15-second live streaming music videos. It is now one of...

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On the platform like Snapchat, ad campaigns can be pricey. As per our estimates, Snap Ads campaigns start at around $2,500/month in ad spending is you are looking for a large scale campaign across the country. For Snapchat Discover Ads, the price can get a rate of $50,000 on a daily basis. So, if you are a well-known brand like Coca-Cola, Burger King or part of big Hollywood production like The Transformers franchise, you can...

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Facebook has grown from a social networking platform into a valuable marketing tool. Today, businesses across the world have started targeting the huge user base of over a billion — the first social media platform to achieve this milestone — for the promotion of their products and service. It has become one of the leading platforms for digital advisement globally. It is also one of the preferred mediums across all industries due to the user...

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When it comes to watching videos, a major chunk of the internet audience turns to YouTube. The YouTube algorithm is such that it suggests you video content according to your search history that it stores over time as you keep using the platform. However, many times a user might not want their watched videos to be stored in YouTube’s history. Finally, there is a solution for it now as YouTube has rolled out the Incognito...

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A couple of years back, we reported that Google is planning to fight fake news in the wake of waning print media, and diverse political point of views on YouTube’s platform in Europe with its Digital News Initiative. DNI is a platform where Google is trying to enhance the video format of Online/Digital news content. Their focus in on three critical areas of journalism, like – – Product development: Develop innovative products to help journalism...

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There are numerous ways to create content on YouTube – it can be vlogs, how-to’s, reaction videos, DIYs, Q&As, short films, web series and much more. Using such diverse content categories, many YouTubers have been now catapulted into mainstream stardom. But YouTube is not just for creators, it’s a platform for brands too to experiment with their content strategy. In order to maintain their YouTube presence, brands can either use the platform as a repository...

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Who is Casey Neistat? Casey Owen Neistat is an American YouTuber, vlogger, producer, director and co-founder of the social media company, ‘Beme’ which he recently sold to CNN. Casey lives in New York City and used to make daily vlogs which led to a huge growth of his channel. Today his channel has more than 9.7 million subscribers. Now, he makes videos occasionally with his new project called ‘368’. By not uploading daily, it gives...

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Last Christmas, my dad told me about this travel package ad he found online that followed him around the internet. “I saw this ad three to five times on Facebook yesterday, so I thought this is the best deal on the internet right now,” he said, after buying the deal for which he got pretty excited. When he told me about all his decision factors that made him click the CTA button of that “Make...

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The video sharing platform, YouTube has emerged not just as an avenue for entertainment but also as an effective channel for marketing.  With over one billion users across 88 countries viewing and uploading material in 76 languages, it is not just limited to amateur individuals posting for fun but corporate organizations are also investing in having a significant presence on the platform. Everyone is looking for a successful viral video campaign but few know it...

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Majority of us believe that ascending a summit or a hill is traveling. Well, Yes part of it is real, but it’s not the full truth. We gonna tell you “What is traveling meant for the Nature Footsloggers?” Travelling could be a motivation, it could be a devotion, it could be an aim, it could be emotions, it could be an expedition, it could be a reunion, it could be a place where you make...

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At the VidCon 2018 conference in Anaheim, California, YouTube rolled out a few new tools for creators to enable them with more options to generate revenue which is outside the purview of traditional advertising currently available on the platform. One such new YouTube feature is the availability of selling 20 different merchandising items directly to the fans of their channel. This feature is available to creators with more than 10,000 subscribers. There will be a...

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At the VidCon 2018 conference in Anaheim, California, YouTube rolled out a few new tools for creators to enable them with more options to generate revenue which is outside the purview of traditional advertising currently available on the platform. One such new YouTube feature is Channel Memberships. This is a feature that allows the fans of a particular channel to sponsor them with a monthly fee which gives them additional access to exclusive digital goods,...

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At the VidCon 2018 conference in Anaheim, California, YouTube rolled out a few new tools for creators to enable them with more options to generate revenue which is outside the purview of traditional advertising currently available on the platform. The new tools will enable them to engage with their audience in a better way. One such new YouTube feature is ‘Premieres’ which will allow creators to be able to promote their content ahead of its...

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The wait is finally over for YouTube lovers in 17 countries with the huge roll out of their two new services – YouTube Music and YouTube Premium. YouTube Music as the name suggests is a new music streaming service (both ad-supported and ad-free versions) with some really cool features that would rival Spotify and Apple Music. While YouTube Premium is a premium video service which is simply replacing YouTube Red. For a limited period of...

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First of all, it’s safe to assume that we all have used YouTube at some point or the other. While a major chunk of the YouTube users is just an audience to the content on the platform, the remaining chunk is a diverse pool of YouTubers who are using the platform to create some kickass content. Thus, it is the starting point of fame for these YouTubers. YouTube continues to give rise to a brand...

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Virtual reality headsets, introduced about five years ago, have so far shown that there is a definite trend towards 360/180* videos where VR users can immerse themselves into a different world or some gameplay. Since launching 360 videos on Facebook in 2015, Facebook Inc.’s Oculus stole the spotlight by mixing social media and 360* video experience together. With the help of this, creators, publishers, and advertisers were able to use this immersive format in many...

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Ever since its inception in 2005, YouTube has transformed the way we watch and consume content. This phenomenon shows no signs of slowing down as today it is the world’s second most popular search engine. This massive growth of the platform has led to the birth of a brand new generation of celebrities who have emerged just by using YouTube to build an audience. People love to watch someone with whom they can interact with...