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With over 1.5 billion downloads by now, TikTok is a quick expanding and growing application all over the globe. While India is the country with maximum number of downloads followed by China and the US, Bollywood stars on TikTok are nowhere behind the list of top users. Video making and photo publishing applications have made communication more easy and entertaining due to which there are more users on apps like snapchat, Instagram and TikTok. There...

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TikTok, with its short and crisp content, has gained a lot of traction in the marketing sector. Brands from all industries are using the platform to enhance their presence. TikTok for branded content is gaining popularity among the advertising sector and brands are making collaborations with the TikTok creators to target the niche they want and making the placement more authentic. Using our analytics to track TikTok for branded content, we have mapped TikTok content...

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The former Musical.ly that was taken over by ByteDance, a Chinese company in 2016 turned into becoming one of the most profitable and downloaded apps in the world. Now known by the name TikTok, this free app is a combination pack of the vines, Twitter, and Instagram. TikTok, with over 500 Million monthly users has surpassed the total download records of Instagram in the first half of its release. TikTok marketing strategy is the talk...