HomeCategoryOnline Video Marketing Tips, Tricks and Best Practices

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As you might know, Video is huge on Facebook now. It’s great but it also ends you up in scrolling through your news feed for hours because of the awesome (just like vine) and yet an annoying feature of AUTO-PLAY. You’re on your phone using your mobile data somewhere outside, going through your feed boringly, and that little prick starts streaming videos automatically! And sometimes, it’s annoying even they’re playing on your Wi-Fi. So here’s how...

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On rare occasions, annoying YouTube comments or messages can really get to you. Whether they’re from haters or stalkers, sometimes you just have to do something to stop them from bothering you. Fortunately, you CAN block users on YouTube. So here’s how: 1. Make sure you’re logged in your Google account. 2. Go to the profile of the user you want to block. Click his/her name from wherever you see it on YouTube (comments section of...

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After making a T.V series (The Neistat Brothers) for H.B.O, Casey Neistat diverted to the digital platform and started YouTube Vlogging because his son’s friends hate watching T.V. Yes, that’s how important it has become to be on a YouTube channel rather than aim big Hollywood production houses. YouTube now has evolved from a traditional video sharing platform to extremely personalized T.V, and everyone wants to be a part of this growing trend. Creating YouTube...

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It’s easier to get targeted views once your video is ranked high on Google search results. But this requires an understanding of how YouTube videos work for Google. If you chose YouTube as a platform to upload your video, it is already showing up higher than other video platforms’ similar videos. But we still need to learn the life cycle of YouTube marketing with: How to- create the right content for YouTube, technically optimise your...

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Almost everyone is familiar with it so welcome again to the bad part of YouTube. They are the most ironical videos with the dislikes and negative comments almost equal to the views, they are also the videos we all enjoyed at some point (or secretly still do), they click-bait so freaking much that Mumble the penguin has to revolt Happy Feet style to get this fishing-for-idiots banned from YouTube. And here they are – 6...

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With the competition on YouTube getting crazier, it’s hard to keep (or make, if you’re starting from scratch) yourself visible. You can organise your channel, make playlists, SEO optimise it, but if you’re not devoting time promoting your channel and talking about your content, it ain’t getting anywhere. Unless you’re a hotshot YouTuber. But even they need to do this. There comes a time for some creators when they’re so big and so busy with creating...

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Just like how it is difficult to be heard in a huge crowd, getting the viewers’ attention in a cluttered platform like YouTube can be really tough. I mean think about it – it gets over 30 million visitors on an average every day! So don’t you want to know how to rank your videos higher in both YouTube and Google? Do you properly tag your videos? Below, you will get to know the answers to all your...

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If you are aware of National Republican Convention, then you must be noticing how famous YouTube channels are using YouTube Live Streaming to broadcast live from Quicken Loans Arena. From primetime Emmy award winning late night talk shows with hosts like Stephen Corbet, Trevor Noah (and his racially diverse reporting team) to new age digital news broadcasters like The Young Turks are using YouTube Live Streaming to broadcast the live feed from the RNC Arena....

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Recently we were asked – how a YouTube Channel can help their small business run better, and how to build your youtube campaign starting right from beginning ? Starting your first YouTube advertising campaign for your brand means you have gathered your inventory, have your business plan ready, and you are prepared to advertise your brand in different parts of the world. YouTube will help you promote your brand in different demographics, but for that,...

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YouTube is now the most lucrative source of income for many YouTubers. But just uploading a video or getting views is not enough to make money online through YouTube. You may hear that we can earn one dollar per thousand views or some say $5 per thousand views. Well, that’s not true! YouTube Channels make money on the basis of engagement rate with the ads on the video. Engagement means clicking or watching an ad...

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Losing monetization can be the worst nightmare of any creator who has made a business out of YouTube. The internet has been abuzz with stories of wrongful copyright claims and takedown notices against YouTubers (even popular channels) in the past few months. Keeping this in mind, we did a couple of blogs (PART I & PART II) on the topic covering the whole situation. When popular YouTubers like The Nostalgia Critic, I Hate Everything and YourMoviesSucks started questioning...

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Matthias Niebner from Stanford University along with his fellow researchers has created a computer application as a part of their ongoing thesis that can do a real-time facial reenactment of a monocular target video sequence. In simple words, you can use Donald Trump’s face and mimic the facial expressions of another, in real-time video. Technologies related to facial recognition applications like motion capture (mo-cap) is not new to the world especially in Hollywood movies like...

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Imagine you are the proud owner of an Ice-cream van that every kid residing in your town waits for every evening, as their minds can’t stop thinking about the tasty strawberry ice cream cones you serve. As the Ice-cream van owner, you have to attract more customers and serve everyone under that serving hatch. YouTube works pretty much the same. When you are working in a complex (relatively of course) and competitive ecosystem like YouTube, it...

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In the first part of this blog, we talked about the recent drama surrounding wrong copyright claims on YouTube, the process of getting Content ID and its inner workings. In this blog, we’ll be talking about DMCA, copyright strike laws and real examples of popular creators tackling the issue. Let’s get started: What is DMCA? Established way back in 1976; the Digital Millennium Copyright Act of 1998 (DMCA) was created to facilitate the development of...

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On February 16th, 2016, You Tuber Doug Walker (a.k.a The Nostalgia Critic) posted a video titled “Where’s The Fair Use?”. In the video, Doug talks about the basic principles of the Fair Use doctrine as laid out in the Copyright Act of 1976, and also highlights several examples of wrongful copyright claims against well-known YouTube channels like I Hate Everything and YourMoviesSucks. After the video started doing rounds on Twitter and Reddit, #WTFU (Where’s the Fair Use?) hashtag campaign...

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Every YouTube channel will always have a set of loyal fans. They are the ones who like, comment and share the videos so that they reach more and more people. Even though they’ll relatively have smaller networks themselves; collectively they’ll make the videos reach thousands of people more. What if you could leverage the networks of such influential fans? Vidooly can help you do that! Our analytics tool for YouTubers has a feature called the Creator Wizard...

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As you might know already, most YouTube channels get more than half of their video views from people who aren’t subscribed to their channel. A substantial portion of these people like the videos, share them and even leave comments after watching it! What if you could reach out to them and ask them to subscribe to your channel? Vidooly has a feature that lets you do exactly that! One of the modules within the Vidooly...

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WE ARE SO EXCITED!!! We have an exciting announcement to make! We’re about to launch a new Web series in collaboration with the incredibly talented  Zesty Mike, to help YouTubers make the most out of data and analytics; to grow their YouTube channels. A bit about Mike For those of you who don’t know Mike, here’s a bit about his credentials – Mike has studied TV Communications and has worked in TV stations for two...

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Among millions of people uploading videos on YouTube every day, what gives you the edge in becoming the most sought after brand on YouTube? For most YouTubers, creating and uploading content is easier than the distribution of their video content. So how can one optimize his/her YouTube channel to reach a larger audience? What are the steps to follow to publish a powerful and famous video? Here’s our take on how to create your own...

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YouTube has hit 1 billion active users each month – that’s almost ⅓ of all the people on the internet and they watch hundreds of millions of hours on YouTube and generate billions of views! But in reality, most businesses don’t invest in YouTube Marketing, because video production is painstaking and costlier than drafting a blog post. You can’t just churn out tons of epic videos every other day for your channel. However, a barrier...

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Donation Cards – that’s what YouTube is calling the latest addition to it’s House of cards. For those who don’t know – YouTube video Cards are an evolved version of annotations and unlike annotations, they work even on mobiles and are relatively less intrusive for the viewer. These cards can be used by creators to sell merchandise hosted on their websites, get fan funding and even route the viewers to their other videos. Up until...

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According to Cisco, video will account for about 80% of all consumer internet traffic in 2019. This means business owners and internet marketers cannot ignore videos for their online marketing efforts. You probably have already started using videos for promoting your business. But, have you thought about how your videos can become more interactive and engaging? With YouTube cards and annotations, your videos can do much more than merely talking about your product. Let’s see...

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In today’s digital world, Social Media Monitoring plays a vital role for any brand. Finding out what people are saying about your brand online can be of great help in devising marketing strategies. Brand marketers usually rely on Social listening tools to capture this information, but for YouTubers there was no such tool available. This got us thinking and our tech team worked on this feature in the fag end of 2015 with the aim...

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More than 300 hours of videos are uploaded every minute on YouTube and yet only a few manage to go viral. Even though their virality drops after some time, the engagement every watch delivers every time doesn’t. Whether it’s social awareness, a business interaction, school project or a college presentation, today, videos on the internet have become a vital tool to send your message across. And there isn’t a single person who wouldn’t want his/her...

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Everybody who uploads even a 20 seconds video on YouTube expects it to rank #1. Is that expectation wrong? Not at all. However, if you think that merely by uploading the video and giving it a title and tags that you find attractive will do the trick, then you are utterly wrong. Just like Google has four ranking factors namely, content, link, social and user signals, YouTube, the second largest search engine has certain ranking...

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YouTube as a platform has evolved drastically over the years. However, one thing has remained at the core of its strategy – actionable data analytics for every video. This statistical data, if used strategically, can do wonders for your YouTube channel. However there are some statistics that are not available on YouTube, but can be extremely useful. In this blog, we list down 9 statistics that can help every YouTube channel to improve its performance:...

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One of the most common questions that we get from YouTubers is – “How is Vidooly Analytics different from YouTube’s analytics?” The interest is understandable since YouTube also provides detailed statistics for YouTubers through its Creator Studio feature. However, there are many differences between the two and we’ll explain that in this post. Overview: Before we explain the differences in detail, here’s an overview of how Vidooly’s analytical data is different: – Vidooly gives you...

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Annotations: They are the clickable areas on any video that lead to other videos, playlist, channel page, subscribe, website, merchandise, etc. They can be notes, labels, texts, speech bubbles, can keep them as text or hyperlink. There’s another annotation, spotlight, which uses elements from within the video, you can highlight anything using a spotlight and hyperlink it.   Don’t forget to Sign Up with us Vidooly.

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In this guest blog, YouTube creator Bryce Witchey explains how anyone can make money by creating videos for YouTube. Bryce is a YouTuber who runs a channel called SaucySaturday where he talks about diverse topics like poetry, Minecraft, drinking ideas and much more! His channel boasts of more than 38 thousand subscribers and in this video, he shares his ideas which can help aspiring YouTubers make money by creating videos for YouTube. READ MORE: HOW TO GROW ON...

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With online access becoming more and more affordable every year, digital content consumption has been rising considerably every year. Especially in developing economies. And one of the biggest success stories of this digital revolution has been YouTube. The success of YouTube has not only benefitted thousands of content creators on YouTube, but has also produced ancillary industries like that of the MCNs. For the uninitiated, YouTube Multi Channel Networks or MCNs are organizations that work...

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Isn’t it painful when you find out that a lot of people are unsubscribing from your YouTube channel? It’s even more painful when you don’t know who unsubscribed and you keep thinking ‘what went wrong?!READ MORE: READ MORE: HOW TO GROW ON YOUTUBE FROM SCRATCH   But we at Vidooly, have a solution to this question. Using our tool, you can not only understand the behavior of your subscribers and unsubscribers; you also get a...

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Building a good subscriber base on YouTube can be a daunting task. However getting an engaged subscriber base can be far more difficult! One of the core features of Vidooly – Audience Dashboard can help you analyze your YouTube audience and engage with them intuitively. Check out these 5 features that can turn your fans into loyal engaged subscribers! Get the list of all your subscribers at one place! Isn’t it cool? You get a list of...

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In this world of cut-throat competition, which is undoubtedly high-paced, your ‘content’ has to have the edge to cut the rut of monotony and stand out in the crowd. But how do you achieve that when there’s new content being created and uploaded every other minute on YouTube? ,and how do you make more money on YouTube with all the content you have? Simply by learning and analysing the content of your competitor’s and integrating...

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If you are one amongst the millions caught in the cobweb of social media interactions, you must have, by now  realised the immense potential of G+ interactions.Though relatively, a new entrant in the domain of social media (for it was only launched in 2011) it has gradually taken the world by storm. why do you ask? What is Google +? G+ has managed to smartly integrate social media needs for indigenous and big corporate houses as...

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First of all, we should know why Google Hangouts is so cool. For the uninitiated it simply integrates the advantage of text and video together. It was initially developed as a property to overcome the dryness created by G talk, G-chat and Google Message. As more and more Obamas and Beckhams of the world have popularised it owing to their famous public video conferences with their followers and fans respectively, it comes to little surprise...

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Want to create a private Playlist for your videos? Well, the first question which pops in your minds is why the hell should you be making your Videos private and there are a number of reasons for doing the same. Firstly, you might not want to disclose your private home-videos to the public but your friends & family. Secondly, in case of any controversy regarding the content be it explicit or offensive, you don’t have...

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Well, there’s no such thing as In Video programming,(now)! Yes, as well know that YouTube constantly keeps evolving, this tab was a guest till last year until it got removed in 2014 (it’s kinda difficult to keep track of changes with YouTube, isn’t), well here’s your answer, it now got broken into two categories: Featured Content:   Branding:  First thing’s first, In video Programming was an interactive ‘call to action’ button which you could add...