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The increasing presence of YouTube in India gives an advantage to marketers to attract consumers through advertisements. Its growing importance in the video marketing and content creation for brands have become extensively discussed topics in recent years. While Facebook is a “must have” network for all businesses, many brands are still dragging their feet, unwilling to admit that YouTube is a necessary and profitable addition to their other inbound marketing strategies. But, as YouTube usage...

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On YouTube’s platform, every channel is associated with a content category or genre. With the help of these categorizations, viewers are able to find content and allow advertisers to refine their targeting. This is why we at Vidooly came up with a comprehensive report on YouTube’s landscape in India. The report has an analysis of the top YouTube channel creators from India with their overall viewership, subscribers, and viewership for 17 categories. AUGUST  POWERDRIFT is...

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We at Vidooly came up with a comprehensive report on the Facebook video landscape in India. The report has an analysis of the top Facebook Pages from India that focus on online video for every month of 2018, divided into 10 different genres. JULY 2018 F.M pages from Kerala are generating high viewership on their respective Facebook pages. HEBBAR’S KITCHEN is still the most viewed Food based Facebook page. BUDDYBITS reached the second position as...

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  In a world that’s moving so fast, there’s something happening in every corner almost every minute. And it’s necessary for any person to be updated and abreast with the information about what’s going on around them. Newspapers and news channels are the primary means of information to most people for many years now. But, with T.V sets and internet connection now in every household, news channels that provide fast, easy access to current affairs...

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For the past three years, digital marketing industry in India is growing at its peak and is still continuous. Before the term digital used to be only for Facebook marketing and Google AdWords, where marketers were able to personify their display ads by targeting right group of audience. But after the advent of YouTube, video marketing became an essential part of digital advertising in India. Advertising on YouTube helped marketers to break in the geophysical...

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YouTube has been the go-to platform for thousands of content creators in India by far. But with the introduction of “Facebook Watch,” many brands and independent creators are diverging towards creating more native content than they were before. This gargantuan shift is largely attributed to the increase in Facebook’s video share by 75% of every user-uploaded video content. At present, Facebook’s video platform generates more than 8 billion video views per day and have 135%...

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On YouTube’s platform, every channel is associated with a content category or genre. With YouTube India generating more than 350 billion views, in 17 different genres attributed by YouTube; it is hard for marketers and advertisers, and YouTube content creators to find/track the right type of channels or content creators for their upcoming influencer, marketing strategy, or just to track their respective competitors. This is why for every month, we at Vidooly releases a comprehensive...

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